Brian Reschke

Assistant Professor of Entrepreneurship,
Management, Department of

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Brian P. Reschke (Ph.D. UC Berkeley) is an assistant professor of entrepreneurship at the Marriott School. He studies the social and cognitive processes whereby markets evaluate novel products, ideas, and organizations. In recent projects, he has studied status hierarchies, social network dynamics, and the role of language in crowdfunding campaigns. His research augments traditional methodological approaches with insights from computer science. He has a deep appreciation for the educational opportunities at BYU, where he earned a BS management degree in OBHR. When not working, Reschke enjoys running, baking, hiking, reading, and spending time with wife, Cami, and four children.


  • Doctor of Philosophy, Business Administration, , University of California, Berkeley, 2015
  • Masters of Science, Business Administration, , University of California, Berkeley, 2012

Group Affiliations

  • Strategic Management Society 2017
  • Academy of Management 2009

Selected Publications

  • "The Matthew Effect and the Lucan Lawyer: The Ecological Consequences of Status Shocks", Journal of Management Inquiry, Edition 4, Volume 27, Issue 4, SAGE Publications, 2017.    
  • "Status Spillovers: The Effect of Status-conferring Prizes on the Allocation of Attention", Administrative Science Quarterly, Edition 4, Volume 63, Issue 4, SAGE Publications, 2017.    


  • Berkeley Haas Dissertation Fellowship , Walter A. Haas School of Business , 2014

BYU Citizenship

  • Center for Entrepreneurship and Technology Leadership Council Committee/Council Member January, 2016

Professional Citizenship

  • Management Science Reviewer, Ad Hoc Reviewer July, 2016
  • Annual Meeting of the Academy of Management Conference-Related Role August, 2014
  • Academy of Management Reviewer, Ad Hoc Reviewer January, 2011