Marketing News 

All roads lead somewhere, and for BYU Marriott assistant professor of marketing John Howell, the many roads he's traveled have brought him back to where it all began—academia.

Marketing alum Mitchell Kimball spent his free time messaging, emailing, calling, and visiting anyone involved in careers that interested him, efforts which would prepare him to be a top candidate for his dream job.

Growing up in Provo, marketing senior Emily Beukers wasn’t sure if she wanted to go to BYU or somewhere further away from home. However, once she entered the BYU Marriott School of Business, Beukers knew she belonged.

Every day at 7:30 a.m., an alarm sounds on the phone of BYU Marriott School of Business alum Tyler Morgan which reads, “Go save babies.” Morgan is a product manager at Owlet, a company that creates products that monitor a baby’s vital signs and alerts parents when the product detects alarming readings.

Who wouldn’t enjoy a new cereal made from their favorite donut brand? That’s just one of the questions BYU Marriott’s Marketing Lab has explored recently. Innovative ideas require research, data, and analysis, and at a fraction of the cost of competitors, the lab offers just that.

A new BYU study finds the battle between good and evil is being waged in our food packaging, and we are paying the price because of it, both in terms of health and money.

After six months of anticipation, Brigham Young University finally welcomes its newest dean. On 1 January 2019, Brigitte C. Madrian began her tenure as dean of the BYU Marriott School of Business.

For some courses, studying out of a book and memorizing concepts are the only ways to learn; but for a future in international business, BYU Marriott School of Business professor Lee Daniels prefers to prepare his students with experience in presenting themselves and their ideas.

The Brigham Young University Marriott School of Business welcomes five new faculty members to three different departments.

Though Adkins has experience in golf, cartography, and geographic information systems, he found his passion in chocolate while interning for Hershey.

Have you ever considered living in a truck to save money on rent? One BYU Marriott alum made this idea a reality.

From London to Dubai to Munich, BYU Marriott students traveled abroad to learn on BYU's world campus.

New adjunct professor Bruce Rowe added real world experience and new curriculum to the Internet Marketing of Products and Services course.

Michael P. Thompson will serve as interim dean from 1 July 2018 to 31 December 2018. Steve Glover and Keith Vorkink will continue to serve as associate deans.

Brigham Young University Academic Vice President Jim R. Rasband has announced that Brigitte C. Madrian has been named the ninth dean of the BYU Marriott School of Business.

The first-ever Sego Awards recognized the top female entrepreneurs in Utah, including multiple BYU Marriott alumnae.

Phil Andersen, BYU Marriott marketing alum and partner team manager at Pinterest, knows a thing or two about proactively achieving professional success.

Faculty, staff, and administrators received recognition for their outstanding teaching, research, and service during the school’s annual year-end awards luncheon.

Whether it is working for major corporations or teaching at BYU Marriott, Mike Bond believes in setting goals and loving what you do.

BYU Marriott teams dominated at a recent marketing competition, with an MBA team and an undergraduate team claiming the top two spots.