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  • 2021 Bateman Awards Recognize Students Who Excel in and Outside the Classroom Tuesday Apr 27 2021

    Every year, each department in the BYU Marriott School of Business selects one outstanding student to receive the Bateman Award, which recognizes excellence both inside and outside the classroom. The award is named after Merrill J. Bateman, who served as the dean of BYU Marriott from 1975–79 and the president of BYU from 1996–2003. 


  • In the Market of Creating Opportunities Friday Feb 19 2021

    Inspired by the help and guidance he received from his peers and professors at the BYU Marriott School of Business, marketing senior Parker Stohlton decided to give back. Stohlton’s efforts eventually culminated with the creation of a program to help pre-business students land internships and gain valuable work experience. Driven by his passion for marketing and making connections with others, Stohlton works hard to pass on the baton to the next generation of BYU Marriott students.


  • From the Ground Up Wednesday Jan 13 2021

    Within of a year of graduating from the BYU Marriott School of Business, Luisa Chil helped build a company from the ground up. Now working at a digital marketing agency in Chicago, Chil uses her past growth experiences and lessons she has learned to help her succeed in her career and give back to her community.


  • Helping Others Make Better Decisions Thursday Dec 17 2020

    Marc Dotson, a BYU Marriott School of Business assistant professor of marketing, ventured through various fields of study, including journalism, political science, and international political economy, before discovering how marketing could be used to fulfill his aspiration of helping people make better decisions.


  • Preparing Global Marketers Wednesday Dec 02 2020

    In a global market that is constantly expanding, companies that wish to succeed must understand how to apply business strategies and models to a plethora of cultures and peoples. Through the efforts of dedicated faculty at the BYU Marriott School of Business, students in the marketing program are getting firsthand knowledge of what it means to market to a global audience; they are also learning how to truly make the world their campus.


  • Opening Doors of Learning Friday Oct 16 2020

    As COVID-19 forced businesses to reevaluate how they operate in times of crisis, the normal practice of college students traveling to companies around the world to complete internships became untenable. However, in the midst of a global pandemic, the Marketing Lab at the BYU Marriott School of Business reinvented itself to help students have meaningful internship experiences. As students remotely worked on projects in the lab, they developed their skills and helped clients find the insights needed in an ever-changing and fast-moving world.


  • A Passion for Doing Good Tuesday Oct 13 2020

    The four years a student spends in high school are a time of growth, fun, and. . . coming up with creative solutions to help a company save thousands of dollars? For Spencer Call, that was exactly his high school experience. Now a student at the BYU Marriott School of Business, Call is building on the work he did years ago to develop the skills necessary to create a career that will not only help him grow as a person but also help improve the lives of the people around him.


  • Stepping Outside the Box Thursday Oct 08 2020

    As a former singer in the Tabernacle Choir at Temple Square, Jeff Larson recognizes the value of carefully following instructions as he and his fellow choir members must follow their conductor precisely in order to create beautiful music. However, as an associate professor of marketing at the BYU Marriott School of Business, he encourages his students to look beyond the instructions they’re given and use their unique abilities to create digital marketing strategies that are new and different.


  • Reaching Personal Summits Tuesday Sep 01 2020

    As someone who has both stood at the summit of Mt. Kilimanjaro in Tanzania and sits at a desk inside Google headquarters in California, BYU Marriott School of Business marketing alum Orrin Hancock knows a thing or two about setting goals and following through to reach physical and personal summits.


  • BYU Marriott Professor, Colleagues Honored for Minority Entrepreneur Research, Named Finalist for First-Ever Award Friday Aug 07 2020

    Dr. Glenn Christensen, an associate professor of marketing and Garrett Research Fellow at the BYU Marriott School of Business, has been recognized, along with his colleagues, for their research on minority entrepreneurs and the challenges they face when trying to acquire funding. They received the AMA-EBSCO Annual Award for Responsible Research in Marketing from the American Marketing Association and were named finalists for the first-ever Bradford-Osborne award from the Foster School of Business at the University of Washington.


  • Ski Gear and Sales Principles Thursday Jun 25 2020

    Whether he's selling ski gear or helping nonprofits refine their marketing strategies, senior Cameron Fry uses the skills from the BYU Marriott marketing program to make an impact.


  • Eleven BYU Marriott Students Receive Bateman Award Friday May 15 2020

    The BYU Marriott School of Business named eleven recent graduates as 2020 Merrill J. Bateman Outstanding Student Award winners.


  • BYU Marriott Names New Associate Dean Bonnie Anderson Assumes Role 18 May Thursday May 14 2020

    BYU Marriott School of Business dean Brigitte C. Madrian has announced the appointment of Bonnie Anderson as the school’s newest associate dean. Anderson takes over for previous associate dean Keith Vorkink on 18 May.


  • From the Marketing Program to Motorcycle Apparel Thursday May 14 2020

    For BYU Marriott marketing alum Andrew Hancock, the opportunity to film a motorcycling trip through Baja, California, led to co-owning a motorcycle apparel company.


  • The Perks of Being a Professor Thursday Apr 16 2020

    When Michael Swenson, BYU Marriott Christensen Professor of Marketing, was a PhD student, the words of a visiting professor changed his life.


  • Bringing Marketers Together: BYU Marriott Marketing Program Hosts First Alumni Conference Friday Apr 10 2020

    The BYU Marriott marketing program recently made efforts to help alumni connect with each other during the program's first alumni conference.


  • From Intern to President Tuesday Apr 07 2020

    After finishing a sales internship at Qualtrics last summer, Noah Kirk, a senior in BYU Marriott's marketing program, returned to BYU Marriott and founded the BYU Sales Club.


  • Finding Family in the Marketing Program Friday Apr 03 2020

    Growing up in war-torn Jerusalem, Jeannine Mosarsa, a senior in BYU Marriott’s marketing program, had a different childhood from most BYU Marriott students. However, after leaving her family to move to the United States and attend BYU, the Marketing Association became a second family for Mosarsa.


  • The Pursuit of Passion Thursday Mar 26 2020

    For Samuel Sorensen, a seniorĀ in BYU Marriott's marketing program, pursuing an education in marketing also allows him to pursue his passion.


  • Embracing Change Wednesday Feb 19 2020

    Some people fear change, but BYU Marriott Marketing Lab director Matt Madden embraced change to pursue a career that combined his professional experience in marketing and insights consulting with his desire to teach.